You and your business are likely already on all of the major social networking platforms like Twitter, Facebook, and Instagram, but are you using them to their full potential? One of the latest trends in the world of social media and business, is connecting with customers and audiences through social media to provide better customer…
Twitter is still one of the most sought-after and recommended social platforms in the world today. Whenever something groundbreaking happens in the world, it usually gets reported through Twitter first. At the same time, Twitter is still the preferred platform for most brands and bloggers, when it comes to sharing their content and messages with…
If you’ve been on the internet long enough, there is a good chance that you’ve stumbled across the term search engine optimization at some point or another. You’ve probably used Google or another search engine millions of times. The goal of SEO is to ensure that your website shows up on the first page of…
Maintaining an active and consistent presence on social media is crucial for any business nowadays, as that is often its first point of contact with potential customers. Posting quality content and thoughtful comments is a good way to start engaging with your audience, but it’s hardly enough if you want to stand out among a…
Do you have a personal brand or logo? How about your website or online business? Your personal or business brand is a lot more than just a logo or a way for an audience to recognize your brand — it’s a way to relate with your audience, build trust and brand power over time. We…
Social media can be fickle at times. With more than 3 billion users now spread across social platforms like Twitter, Facebook, and Instagram, it’s more important than ever to know not only what’s being said about your brand, but also where and how you should address it. This is something the business and branding world…
When you think of the word “influence“, what do you think of? In the world of entrepreneurship and business, you probably think of names like Tony Robbins, Steve Jobs, and Mark Cuban. However, influencers are all over the place, and especially in smaller niche markets — many of which you like never even heard of….
As entrepreneurs and businesses are always on the look out for new ways to make money and target demographic audiences, it’s important to always think about the next generation of young adults that are just waiting around the corner. Described as the country’s first fully digital generation and typically made up of consumers under the…
Facebook is, by far, the biggest and most popular social network out there. With over 1.71 billion monthly active users and around 1.13 daily active users, Facebook dominates the social networking industry. Apart from being a social networking platform, Facebook has also emerged as a propitious platform for advertising. Subsequently, Facebook advertising is quite the…